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Ep #131: Josef Schinwald: How to Leverage Guest Appearances for Business Growth

Welcome to another episode of the Business Growth Architect Show, where we delve into the strategies and stories of industry leaders who are transforming their fields. Today, we have the pleasure of speaking with Josef Schinwald, the CEO of Guest Experts On Air, a Podcast PR & Booking Agency dedicated to helping high-caliber experts secure guest spots on top-tier podcasts.

Josef is an authority in podcast guesting and the author of “Fast-Tech Formula to High-End Podcast Bookings.” In this episode, he shares his proven strategies to leverage guest appearances for explosive business growth. If you’re looking to expand your audience, build your expert status, and boost your brand, this conversation is a must-listen.

Leveraging Podcast Guesting for Business Growth

Josef Schinwald’s journey to founding Guest Experts On Air is a testament to the power of strategic podcast guesting. His agency specializes in securing high-profile podcast appearances for experts, giving them the exposure they deserve even if they aren’t mainstream influencers. Josef’s method revolves around creating content that resonates deeply with target audiences, establishing a strong, intimate connection with podcast listeners.

Overcoming the Fear of Public Speaking

One of the core elements of Josef’s approach is mastering public speaking. He shares his personal journey of overcoming microphone anxiety and offers practical advice for those intimidated by the idea of speaking to large audiences. Josef breaks down the steps to becoming a confident and engaging speaker, highlighting the incredible opportunities that arise from being a guest on multiple podcasts.

Networking and Relationship-Building

Networking is central to Josef’s podcasting strategy. He discusses the importance of maintaining a consistent presence in the podcasting world, which leads to lasting connections and significant business opportunities. By appearing on various podcasts, you not only reach new audiences but also solidify your status as a thought leader in your field.

Integrating Spirituality with Business Strategy

In a candid discussion, Josef opens up about his deep dive into spirituality and how his experiences in India have shaped his approach to business. His studies in divinity and transformative experiences have led him to advocate for a holistic view that balances professional success with personal fulfillment. Josef’s concept of harmonizing life is particularly fascinating, as he discusses the role of spiritual practices in enhancing business strategies.

Practical Tips for Aspiring Podcast Guests

For those looking to embark on their podcast guesting journey, Josef offers practical tips and insights. He explains how to effectively pitch yourself to podcast hosts, ensuring your message aligns with their audience. Josef also details the benefits of embarking on a podcast tour, a strategy he has used to great effect in his own career.

Josef’s Journey and Philosophy

From overcoming the fear of public speaking to integrating spiritual principles into his business strategy, Josef’s journey is inspiring. He underscores the importance of balancing achievement with spiritual fulfillment, and finding inspiration beyond traditional business paradigms. His concept of life’s dualities and the harmony principle provides a fresh perspective on achieving success in both personal and professional realms.

Engage with Josef Schinwald

Don’t miss the opportunity to transform your business with the power of podcast guesting. Engage with Josef further by visiting his website Guest Experts On Air and downloading his free e-book, which offers actionable steps to start your podcast guesting journey.

Thank you for tuning in! We appreciate your support and encourage you to share this episode with someone who can benefit from the insights shared. Leave a comment, like, and subscribe to stay updated on future episodes.

Chapters:

  • 00:00 Introduction of the Business Growth Architect Show
  • 2:12 Josef Schinwald, CEO of the Podcast PR & Booking Agency Guest Experts On Air
  • 3:52 How Podcast Guesting Helps You Speak With More Confidence
  • 5:20 The Power of Podcast Guesting for Growing Your Expert Status
  • 7:49 How Introverted Leaders Can Excel
  • 10:11 The Key to Selling Through Effective Positioning
  • 11:51 The Right Way to Connect with Podcast Hosts and Audiences
  • 14:34 Using a Secret Strategy to Grow Your Expert Status: Podcast Tours
  • 17:36 From Spiritual Curiosity to Understanding How It Connects With Strategy
  • 20:30 Understanding Life’s Dualities, Josef’s Harmony Concept
  • 23:55 Balancing Achievement and Spiritual Fulfillment
  • 27:02 Finding Inspiration Beyond Tradition
  • 30:14 How to Connect with Josef Schinwald Online

Resources Mentioned:

We appreciate you, thank you for listening. Let us know in the comments what resonated with you in this episode. For more insights and to engage with us further, visit Beate Chelette’s contact page.

Stay connected and continue your journey towards professional success and personal fulfillment!

#podcastguesting #businessgrowth #spirituality #personaldevelopment #professionalsuccess #podcaststrategy #networking #connections #entrepreneurmindset #podcast #beatechelette #businessgrowtharchitectshow

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My interview by Lyndsay Phillips, the CEO of Smooth Business Podcasting – from her show notes

Podcast guesting is more than simply being asked questions on a podcast and then expecting a flood of leads. To fully leverage the benefits of podcast guesting, you have to be strategic and intentional. I recently had an insightful discussion with Guest Experts On Air owner and visibility expert, Josef Schinwald, about how to get booked on high-end podcasts, the importance of niche targeting, what makes a good guest, and how every podcast appearance is a networking opportunity.

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Podcasting has evolved into a powerful medium for storytelling, information sharing, and brand building. While much attention is given to podcast hosts, guest podcasting has emerged as a significant niche, offering experts and influencers the opportunity to expand their reach. This article delves into the latest trends in guest podcasting and provides strategies for leveraging these trends effectively.

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