This article by AJ Agrawal, Founder of Verma Media, published on entrepreneur.com and dated August 16, 2019 helps understand why podcasting has become an important new venue for marketing and why it has its unique flavor of advertising to it for brands.
These two points well taken stroke me as very relevant to republish them here on our blog: read more
This article was published on Adage.com, written by Ethan Jakob on Craft June 04, 2019. Here are some highlights from the article that we found are interesting when trying to identify the social, economical, and technological market forces behind the emerging and exponentially growing podcast industry.
This article first appeared on the well-known marketing website Spinsucks.com and was written by Maureen Jann on June 14, 2018. After in introduction to answer the question of why to appear on podcasts in general, Maureen, gives us 5 benefits to do so.
This informative and very actionable step-by-step guide was published on the well-known niche website for podcasting called buzzsprout.com. It states that there never has been a better time to make a podcast: podcasts are soaring in popularity, the tech is easier than ever, and there’s still a lot of opportunity for new podcasters.
This article appeared on the fine website digitaldoughnut.com on January 31st, 2020, and was written by Mathew Jade. Here is the summary. Mathew states that many brands and businesses don’t consider this to be their cup of tea, but you can always step ahead by hiring a podcast agency to make things easier for you.
